Given last year's success, Newcastle obviously had to screw with this year's game, too. And so it begins its 2015 Super Bowl ambush with the video in which the brewer, which still doesn't have $4 million lying around, pretends to crash a certain "Crash the Super Bowl" contest by a certain unnamed snack-chip maker, so that it can get on the Super Bowl for free.
This professional campaign titled 'Chores' was published in United States in January, 2015. It was created for the brand: Newcastle Brown Ale, by ad agency: Droga5. This Digital medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted about 9 years ago.
Advertising Agency: Droga5, USA