In an industry first, john st. has launched a new cat video division, specializing in the production, filming and seeding of cat videos. Rather than opening a digital department, like other agencies, they believe this unique direction will ultimately lead to more client success. “We’ve seen phenomenal growth in this category,” says Arthur Fleischmann, President of john st. “We’re taking that learning, and applying it to our business model.”
This professional campaign titled 'Catvertising' was published in Canada in March, 2012. It was created for the brand: John St, by ad agency: John St. This Digital medium campaign is related to the Agency Self-Promo industry and contains 1 media asset. It was submitted over 11 years ago.
Advertising Agency: John St., Canada