Description
In order to help small business owners stay in business, Mastercard Poland teamed up with NGOs specializing in urban aesthetics to create Business Facelift (aka Dobry Znak in Poland) – a digital marketplace connecting merchants with designers and signboardmakers.
This professional campaign titled 'Business Facelift' was published in Poland in June, 2018. It was created for the brand: MasterCard, by ad agency: McCann. This Experiential medium campaign is related to the Finance industry and contains 1 media asset. It was submitted over 5 years ago.
Credits
Advertising Agency: McCann Worldgroup, Warsaw, Poland
Creative Director: Bartek Klimaszewski, Marcin Sosinski, Catalin Dobre, Adrian Botan
Art Director: Bartosz Włodarczyk, Jarek Michalski, Sylwia Rękawek-Michoń, Grzegorz Karwowski
Copywriter: Natalia Karawajczyk, Magdalena Banasik, Małgorzata Garapich Nowicka
Designer: Bartosz Włodarczyk, Jarek Michalski, Agata Pietraszko, Agnieszka Le Hong, Vladyslav Kravets
Strategy: Marcin Samek, Paweł Sitnicki
Account team: Małgorzata Tereszczenko, Iwona Kowalczyk, Piotr Lopuszanski
Agency producer/postproduction:, Dominika Grzegdała, Rafał Jastrzębski, Mariusz Otowski
Client: Marta Życińska, Paweł Kotowski, Marta Borówka, Anna Marciniak
PR: Justyna Sztengreber
Social media: Klaudia Karkulowska, Małgorzata Chojnacka
Traffic Design: Monika Domanska, Michal Lech, Jan Franciszek Cieslak