This billboard was showcased in Detroit, MI at the Woodward Dream Cruise, the world's largest one-day automotive event. A smoke machine was installed behind the board, and every few minutes the rear wheel would spin, spewing smoke for the ultimate one-minute burnout.
This professional campaign titled 'Burnout' was published in United States in August, 2009. It was created for the brand: Ford, by ad agency: Team Detroit. This Outdoor medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 12 years ago.
Advertising Agency: Team Detroit / Detroit, MI, USA
Executive Creative Director: Toby Barlow
Creative Directors: Shanky Das, Whitney Jenkins
Art Director: Jason Rosenberg
Copywriters: Bob Havlena, AJ Musial