Have you ever thought about what effects our words have on plants? IKEA partnered with GEMS Wellington Academy in the UAE, to conduct “Bully a plant”, a live experiment with thousands of children to raise awareness on the Anti-Bullying Day, 4th May.
This professional campaign titled 'Bully A Plant: Say No To Bullying' was published in United Arab Emirates in May, 2018. It was created for the brand: IKEA, by ad agency: Ogilvy. This Experiential medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted almost 5 years ago.
Advertising Agency: Memac Ogilvy, Dubai, United Arab Emirates