Final Logo
Campaign Patterns
Game Development Poster
Digital Media Poster
Robotics Poster
Cybersecurity Poster
Exhibition Booths
Social Media
Mobile Application
Website
DECI Main TV AD
DECI TV AD Robotics
Brochure
Description
Digital Egypt Cubs Initiative (DECI) is an integrated awareness campaign created to increase public awareness of Egypt’s national initiative for developing young digital talent. The campaign simplifies technology education through a cohesive visual identity and a connected ecosystem of print, digital, experiential, and educational touchpoints. By transforming complex digital fields into an engaging learning journey, it inspires children and reassures parents while introducing the initiative’s four core tracks: cybersecurity, programming and robotics, game development, and digital media & design.
This professional campaign titled 'Building Tomorrow’s Digital Creators' was published in Egypt and Kuwait in July, 2026. It was created for the brand: Digital Egypt Cubs Initiative (DECI), by ad agency: MSA University. This Design, Digital, and Integrated media campaign is related to the Education, Electronics, Technology, and Media industries and contains 13 media assets. It was submitted 2 days ago.
Credits
Advertising Agency (School): Faculty of Arts & Design, Misr University for Science and Technology (MSA), Giza, Egypt
Client: Digital Egypt Cubs Initiative (DECI)
Creative Director: Mohammed Amr Sayed
Art Director: Mohammed Amr Sayed
Graphic Designer: Mohammed Amr Sayed
Academic Supervisors:
Dr. Sara Ahmed
A.L. Rewan Abdelgalil
A.L. Shaimaa Sherbiny
T.A. Israa Mohamed
