The campaign strategy, summed up as “retro quality sound from modern electronics,” is to highlight the ALO’s old-fashioned, hi-fidelity manufacturing and sound standards. The advertising is in (4-color) black-and-white and features ’60s vintage typography.
This professional campaign titled 'Boy Bands, Ten-minute Guitar Solo' was published in United States in December, 2012. It was created for the brand: ALO Audio, by ad agency: Cultivator. This Print medium campaign is related to the Electronics, Technology industry and contains 2 media assets. It was submitted almost 11 years ago.
Advertising Agency: Cultivator Advertising & Design, Denver, USA
Creative Director: Tim Abare
Art Director: Chris Beatty
Copywriter: Tim Abare
Photographer: Dennis Lane