ADVERTISING

Harley-Davidson

Book Club

Agency: Lowe

Description

Harley-Davidson has created a "Book Club" with a difference, in a new campaign created by 303Lowe, Sydney. To promote the launch of the 2014 Harley Genuine Motor Accessoriescatalogue, the campaign features the Harley-Davidson-style 'Book Club' complete with Skull & Cross Bone China.

This professional campaign titled 'Book Club' was published in Australia in January, 2014. It was created for the brand: Harley-Davidson, by ad agency: Lowe. This Print medium campaign is related to the Automotive industry and contains 2 media assets. It was submitted over 8 years ago.

Credits

Advertising Agency: 303Lowe, Sydney, Australia
Creative Director: Richard Morgan
Art Directors: Adam Whitehead, Alex Haack
Copywriters: Sean Larkin, Kate Holdsworth
Illustrators: Adam Whitehead, Paula Cardona
Photographer: Sean Izzard
Head of Business Management: Matthew Clarke
Business Manager: Laura Dewey
Planner: Dan Clark

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