A Beauty from Nature


In the realm of natural beauty, we present an exquisite concept that embodies the essence of our shampoo – a captivating fusion of nature's elements. Picture a stunning image, where the lush foliage of a tree forms the flowing strands of hair, and the serene expanse of the sky shapes the face within negative space, delineating its features against the rugged rocks.

This visual masterpiece conveys a powerful message: our shampoo is more than just a haircare product; it's a celebration of the beauty that nature bestows. By choosing our shampoo, you're embracing the harmonious synergy between your hair and the Earth's elements.

Our commitment to natural ingredients and sustainability is as deep-rooted as the tree in the image. With each use, our shampoo not only nourishes your hair but also nurtures the environment, leaving you with a sense of connection to the natural world.

This professional campaign titled 'Beauty from Nature' was published in Egypt in April, 2022. It was created for the brand: Macro Group Pharmaceuticals, by ad agency: Creative Advertising Thinking. This Integrated and Print media campaign is related to the Health, Media, and Pharmaceutical industries and contains 1 media asset. It was submitted 3 months ago by Creative Director : Michael Medhat .


Advertising Agency: Creative Advertising Thinking
Company: Macro Group Pharmaceuticals
Product: Atracta
Creative Director: Michael Medhat
Art Director: Kareem Hosam
Senior Copywriter: Riham El Gohary


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