Fisherman's Friend Norway wanted to celebrate people who stays true to themselves, and launched a new campaign with the title "BE YOU. BE STRONG". It's all about being inspired by people doing their own thing, not caring about anything else, or other peoples opinion. In the campaign Fisherman's Friend has sourced ambassadors who could represent this mentality, whom they can support and cheer for.
This professional campaign titled 'Be You. Be Strong.' was published in Norway in November, 2019. It was created for the brand: Fisherman's Friend, by ad agency: Dinamo. This Film medium campaign is related to the Confectionery, Snacks industry and contains 2 media assets. It was submitted about 3 years ago by Copywriter: Arnt Heggli of Dinamo.
Advertising Agency: Dinamo, Oslo, Norway
Production Company: Wordup Production