Cairo Festival City Mall

Back To School

Agency: Hub


School doesn’t have to be boring, Education can be fun and celebratory. What we did in this campaign was merging between school elements and celebration, creating a playful atmosphere & encouraging students to make the best out of their education.

This professional campaign titled 'Back To School' was published in Egypt in January, 2018. It was created for the brand: Cairo Festival City Mall, by ad agency: Hub. This Print medium campaign is related to the Retail Services industry and contains 3 media assets. It was submitted almost 6 years ago.


Advertising Agency: The HUB Advertising, Cairo, Egypt
Creative Director / Idea: Nader Khalil
Art Director / Idea: Mohamed Mahmoud
Account Manager: Amr Sakkar


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