ADVERTISING

Ring

Answer the Door Without Answering the Door

School: S.I. Newhouse School of Public Communications

Outdoor: Bus stop turned into someone’s front porch: benches are turned into porch seating, fencing is painted on the side glass, there is a front door, windows on either side, and a doormat in front with a porch light above it. To the left of the door there is a Ring Video Doorbell. On the doormat there is copy, “Take your front porch with you. Check your front door from anywhere using the Ring Video Doorbell’s built in camera.”

Close up on doormat with copy from Outdoor.

Description

Insight: People can’t always answer their door.
Big Idea: Ring video doorbells let you see who is at the door without having to actually go get it.

This student campaign titled 'Answer the Door Without Answering the Door' was published in United States in December, 2025. It was created for the brand: Ring, by ad school: S.I. Newhouse School of Public Communications. This OOH Outdoor and Print media campaign is related to the Household Products industry and contains 5 media assets. It was submitted about 16 hours ago by Nate Weir.

Credits

Advertising School: S.I. Newhouse School of Public Communications
Art Director: Nate Weir
Copywriter: Nate Weir
Instructor: Mel White

ADVERTISING

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