The Federalist

American Craft Wine

Agency: Schafer Condon Carter


The Federalist targets guys most comfortable with beer and bourbon consumer. By connecting The Federalist to craft beers and spirits, SCC makes it easy for guys to choose wine. In the revolutionary spirit of the Founding Fathers, The Federalist speaks to the unfussy American male. Gone is the need for ‘proper’ stemware – The Federalist is crafted to be enjoyed anywhere, anytime, in any vessel (though the hand-blown steam glass crafted especially for The Federalist is a good option). The Federalist is American Craft Wine– in a category all its own and as exceptional as America itself.

This professional campaign titled 'American Craft Wine' was published in United States in August, 2018. It was created for the brand: The Federalist, by ad agency: Schafer Condon Carter. This Film medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 5 years ago.


Advertising Agency: Schafer Condon Carter, Chicago, USA
Creative Directors: Suzanne Martineau, Colin Smith, Mike Brownell
Art Director: Mike Maloney
Copywriter: Hayes Casia
Associate Director: Paige Robinson
Account Executive: Katie Cottrell
Director of Social Media: Lauren Sanborn
Social Media Manager: Lexi Gojdics
Associate Director of PR & Influencer: Laura Colar
Senior Account Executive, PR & Influencer: Kelsey LeRose
Associate Director of Media: Monica Hebel
Media Planner: Jeni Luker
Executive Director: Leroy Koetz
Executive Director of Production: Dennis Bannon
Producer: Kat Bizios
Video Editor: Stan Nalewski
Director of Design Services: Melissa d'Ouville

Progressive Ins...


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