Georgetown Optician

Adventures in A-EYE

Agency: Design Army


Adventures in A-EYE—created with AI technology—is Design Army’s NEW wildly inventive social campaign for Georgetown Optician, a Washington DC-based optician with a 40+ year family legacy at the forefront of ocular science and fashionable frames.

The super-fresh, experimental campaign takes a sci-fi movie bent—a fictional planet rife with extra-terrestrial eyeball life (including the all-seeing “Eyelien”). With a cheeky wink to all things ocular, Adventures In A-EYE was made with AI (a first for Design Army!)—from talent to wardrobe, locations and landscapes—mashing old-school 1950s classic movie vibes with futuristic feels to create the most wow-worthy otherworldly animation and visuals.

This professional campaign titled 'Adventures in A-EYE' was published in United States in March, 2023. It was created for the brand: Georgetown Optician, by ad agency: Design Army. This 360° medium campaign is related to the Professional Services and Retail Services industries and contains 2 media assets. It was submitted over 1 year ago.


Georgetown Optician

Design Army
Chief Creative Officer: Pum Lefebure
Chief Executive Officer: Jake Lefebure
Executive Creative Director: Sucha Becky
Creative Director: Heloise Condroyer
Copywriter: Cory Hansen
Senior Designer/Animator: Jason Chae
Designers & Animator: Yeri Choi, Momo Jiang
Social Media: Molly Stotts
Sound Design: Simon Lister, Squeak E. Clean Studios


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.