Description
'Adsafety' helps prevent unhealthy contents through Google's artificial intelligence that identifies images including video. AI exposes public service ads which is contrasting to unhealthy images. Public service ads are posted not only on YouTube but also in the ad space exposed on the website. Users will recognize critical aspects of the content, whether they intended to view it or not.
This student campaign titled 'Adsafety' was published in South Korea in April, 2017. It was created for the brand: Coalition for Better Ads, by ad school: Dankook University. This Digital medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted about 7 years ago.
Credits
Advertising Agency: Dankook University, Yongin-si, South Korea
Creative Director: Doohee Hong
Art Directors: Gayoung Kim, Daeun Lee