A Beautiful Mess

School: Amani Nagda


Every home cannot at all times look like an IKEA catalogue.
With people living in the house, there will be a mess.
Instead of trying to have a picture-perfect home, how about making each messy corner look picture-perfect with IKEA furniture.

With this Ad, we ask people to embrace the beautiful mess in their homes.

This student campaign titled 'A Beautiful Mess' was published in India in November, 2023. It was created for the brand: IKEA, by ad school: Amani Nagda. This Design, Digital, and Print media campaign is related to the Agency Self-Promo, House, Garden, and Household Products industries and contains 1 media asset. It was submitted 3 months ago by Writer & Tattoo Artist: Amani Nagda.


Advertising Agency (School): Amani Nagda
Art Director: Amani Nagda
Copywriter: Amani Nagda

Blue Tang SC


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