Description
Today, Cali By Snoop drops its most legendary wine yet - 2 of Amerikaz Most Wanted, a wine built around a personal tribute from Snoop Dogg to Tupac Shakur, commemorating the 30th anniversary of one of rap's most iconic collabs.
2 of Amerikaz Most Wanted is a red blend that celebrates the history of two of hip-hop’s greatest superstars. Along with the bottle, Snoop Dogg stars in a moving tribute film, where he reminisces on their experience together and pours a little out as a tribute. The tribute features archival behind-the-scenes footage from the music video for “2 of Amerikaz Most Wanted.”
“It’s hard to believe it’s been 30 years since Pac and I got together to make ‘2 of Amerikaz Most Wanted.’ Nobody did it like us, and I can’t think of a better way to honor his legacy than with a drink,” said Snoop Dogg. “This wine is perfect for celebrating with loved ones, and I’m looking forward to the people pourin’ a little out with me for my friend.”
2 of Amerikaz Most Wanted was inspired by a time in Snoop and Tupac’s history where they came together as young artists and created something iconic. Watching the original music video of “2 Of Amerikaz Most Wanted”, you can feel the energy. Seeing them sitting at the table celebrating… you are there with them - raising a glass. Both Snoop and Tupac were signed to the legendary Death Row Records during the West Coast hip-hop boom of the 1990s - the “2 of Amerikaz Most Wanted” music video was the only one that Snoop and Tupac filmed together.
2 of Amerikaz Most Wanted is a Petite Sirah-dominant red blend that features notes of toasty oak, dark fruit, toffee, and baking spice. Michael Garrison, 2 of Amerikaz Most Wanted and Treasury Wine Estates Winemaker, describes the wine as well-structured, with supple, integrated tannins that deliver a long, flavorful finish with each sip. The label design is inspired by a moment etched in hip-hop history from the 1996 VMA Awards, featuring Snoop and Tupac, and includes a tribute to Tupac written by Snoop Dogg.
This professional campaign titled '2 of Amerikaz Most Wanted' was published in United States in March, 2026. It was created for the brand: Cali By Snoop, by ad agency: Good Apple. This Film and OOH Outdoor media campaign is related to the Alcoholic Drinks industry and contains 5 media assets. It was submitted 21 minutes ago.
