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No naked man

Agency Network: 
Published/Aired: 
December 2006

Description

Film advertisement created by &Co, Denmark for jbs, within the category: Fashion.

Advertising Agency: &Co, Denmark
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Highest Rated

warhammer's picture

lol, shes a tad manly for me. I'm afraid I'll have to pass on her and the underwear

warhammer
addyhoch10's picture

"men don't want to look at naked men" is a bad closing
not sure if men really want to look at a girl farting and doing these things
the basic idea is good and this would definitely work to get attention.
maybe it's slightly overdone...

addyhoch10
Activity Score 2592
Art Director
Guest's picture

So do you think men want to look at naked men?

Guest
Guest's picture

yes!!!!!!!!

Guest
back2b's picture

Yeah, I agree it looks overdone.

But the idea to mix cereals with beer is great.

back2b
Activity Score 191
Other
drizae's picture

Yikes, thought the print ads were hot stuff, but the farting? Ewwwww.

drizae
Activity Score 503
Copywriter |

Fail Harder.

Guest's picture

You have been turned on to the idea that girls do fart, right?

Guest
pindaro's picture

jajajajajajjaja

They probably over did it with the "manliness" and the closing is a bit off.....but I the girl "really" makes up for the downsides.

pindaro
Activity Score 524
Creative Director |

www.pindaro.info

Jaba's picture

This is the best mens underwear campaign I see.

Jaba
Guest's picture

I second that!

Guest
RT3's picture

As a man, I can relate to the ad, and they are 100% right. Men do not want to look at other men in undies (for the most part). Chill Crump, it's just advertising. We live to do this shit, and it rocks.

RT3
Activity Score 66
Guest's picture

I can relate to this ad, and I'm a woman. I think you nailed it.

Guest
denrae's picture

"We live to do this shit, and it rocks."

Speak for yourself buddy. I think this campaign is terrible.

__

denrae
Activity Score 83
Copywriter at The University of Texas at Austin |

_____

the worst creator will always be better than the best critic.

Guest's picture

Why do you think this campaign is so terrible?

Guest
Guest's picture

It rocks, it´s a "manly" campaign for a manly brand. Then again it´s advertising, not world politics so it´s ok to stereotype to make a point.

Guest
Guest's picture

Amen!

Guest
j2mango's picture

disgusing!
i will never buy this underwear

j2mango
Activity Score 534
Other
Guest's picture

Your loss.

Guest
Kav's picture

Depart from the details, the idea was great. Well spotted. But I think while these guys are positioning their products in a classy manner with their photo ads, this ad is somehow strange and it makes me think it stems from a totally different attitude.

Kav
  the big idea's picture

if she going fart at the end act like the stereotype needs a guy sitting on soft or girl smell the fart lol

the big idea
Algareto's picture

The farting wasn't neccesary

Algareto
Activity Score 216
Graphic Designer
RT3's picture

Don't be such a hag crump, men are supposed to be disgusting (I think it comes with the genes) and if you were a starving student (like most great men), you definitly lived a couplle of these scenes. Not every ad has to be sophisticated or up-tight, I laughed my ass off as most of my peers surrounding my office (men, fags and women), and yes... we live to do this shit, even if it includes a stereotype ro two, their funny (look at Hollywood or adultswim). So grow a pair and leave the manicures for a week or so.

RT3
Activity Score 66
warhammer's picture

lol, shes a tad manly for me. I'm afraid I'll have to pass on her and the underwear

warhammer
frapple's picture

Great ad! Where can I buy JBS in Canada? Shortlink to the ad from www.frapple.com Type the keyword link: frap2

Would have been funny to see another girl in the ad at the end with the line "pull my finger"

frapple
Guest's picture

I absolutely love your idea! That would have been pretty awesome to see another girl saying that! I'm doing a presentation in my english class tomorrow on this ad and I hope everyone is as open minded!

Guest
Guest's picture

People who say "I live for this shit" just sound incredibly dumb, especially when said "shit" is cramming overplayed, unfunny, and mostly untrue stereotypes down societies throat. And rt3, "fags"? Really? That is just a big red flag for stupid douche.

Guest
Guest's picture

You are jumping down someones throat for using the word fag, maybe not so appropriate, and your calling them a stupid douche? Wow, who sounds dumb now?

Guest
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