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Girl

Agency Network: 
Published/Aired: 
September 2010
Description: 

Print advertisment created by Publicis, Singapore for Yashida, within the category: Recreation, Leisure.

28 Dec 09 - 08 Jan 10
Yashida Ice Sculpture Exhibition
yashidaiceworks.com

Advertising Agency: Publicis Singapore
Creative Directors: Alex Lim Thye Aun, Ajay Thrivikraman
Art Directors: Tam Ivy San, Tattoo Wen Sen, Alex Lim Thye Aun
Copywriters: Alex Lim Thye Aun, Kee Wei Shern
Photographer: Jeremy Wong / Nemesis Pictures
Retoucher: Felix Wang

Comments (17)

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jackmancer2017's picture
jackmancer2017
Activity Score 6992

The campaign makes you wonder what's going on and by the time you find out you are aware of their message. Job well done.

dadada's picture
dadada
Activity Score 1720

It's just a few time ago that i knew the fact that tongue stick to ice, i don't know if this fact is commun, if so, then the message is delivered :)

Everybody is creative, be yourself.

ivan's picture
ivan

You must live in the tropics then. It's very well know in cold countries.

andyStock's picture
andyStock
Activity Score 666

And you must never have seen Dumb & Dumber!

Guest's picture
Guest

hhahahahaa true!

Reality Check's picture
Reality Check
Activity Score 2539

Turns out to be an extremely 'lickable' campaign with a genuine sense of fun.

ria24's picture
ria24
Activity Score 30

Hi .. 12th International Concerned Communicator Award for social print advertising is open for entries.

no entry fee. Prize is US $ 11,000

just upload ur ad/s based on any social issue on http://collage.visageimages.com/wp-content/cca/2010/

no restriction on number of entries.

rgds

Migzter13's picture
Migzter13
Activity Score 973

haha... won't do that to an ice sculpture though:P

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Ouch. Attention grabbing.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture
Guest

tongue looks fake

Guest's picture
Guest

One idea, three diferent people doesn't make it a campaign. It makes that a cop out

Lila_B's picture
Lila_B
Activity Score 68

great idea :) hahaha

Guest's picture
Guest

it's my daughter's tongue, 100% real, no retouching done.

silvi's picture
silvi
Activity Score 4172

Dumb & Dumber, but different aproach

Guest's picture
Guest

Definitely creates a visceral connection--nice.

F.Abboud's picture
F.Abboud
Activity Score 218

made me laugh; I guess it deliver the message.

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