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Fashion Faces, Replay

Campaign
Agency Network: 
Published/Aired: 
January 2011

Description

Print advertisement created by Futurebrand, Germany for Yalook.com, within the category: Fashion.

Caption

Cardigan by Replay and many more fashion brands on yalook.com

Advertising Agency: Futurebrand, Hamburg, Germany
Creative Director / Art Director: Jonathan Sven Amelung
Photographer: Bela Borsodi
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Highest Rated

joelapompe's picture
joelapompe
Activity Score 3853
Billoughsby's picture

Strangely enough, these faces are nowhere to be found on the yalook website. But there's supporting animated TV that gives the existence of these sock puppets some kind of context.

http://www.youtube.com/watch?v=4Jvw0sBV_Vs&feature=related

http://www.youtube.com/watch?v=qG8CvTKYKJg

Billoughsby
Activity Score 5144
Art Director |

That's it.

joelapompe's picture
joelapompe
Activity Score 3853
luispiter's picture

jajajaja it the better

luispiter
Activity Score 2756
comunication
STRTLRS's picture

Not only has it been done before, as Joelapompe stated, but it would be interesting to hear how the makers of featured brands feel about showing their garments all wrinkled up like that. They really look like clothes you would find in a second-hand store. Also, there is no copy to support the visuals; perhaps a line like "fashion with character" would have helped this campaign.

STRTLRS
Activity Score 1601
storytellers. |

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I think, therefore... yeah.

kdndream's picture

very nice folk item motif ....i like that,i already try it on the paper. I hope you are many many uploaded same item..enjoyable work have done,I hope

kdndream
Activity Score 18
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