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Fashion Faces, G-Star

Campaign
Agency Network: 
Published/Aired: 
January 2011

Description

Print advertisement created by Futurebrand, Germany for Yalook.com, within the category: Fashion.

Caption

Jeans by G-Star and many more fashion brands on yalook.com

Advertising Agency: Futurebrand, Hamburg, Germany
Creative Director / Art Director: Jonathan Sven Amelung
Photographer: Bela Borsodi
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Highest Rated

va3efi's picture

You are right...I don't understand, the face is taking away from the clothes??

va3efi
Activity Score 21
Other
va3efi's picture

You are right...I don't understand, the face is taking away from the clothes??

va3efi
Activity Score 21
Other
joelapompe's picture
joelapompe
Activity Score 3853
STRTLRS's picture

Not only has it been done before, as Joelapompe stated, but it would be interesting to hear how the makers of featured brands feel about showing their garments all wrinkled up like that. They really look like clothes you would find in a second-hand store. Also, there is no copy to support the visuals; perhaps a line like "fashion with character" would have helped this campaign.

STRTLRS
Activity Score 1601
storytellers. |

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I think, therefore... yeah.

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