Also From This Campaign 3
Description
Print advertisement created by Tonic, United Arab Emirates for Wyeth, within the category: Non-Alcoholic Drinks.
Progress Kids. A third of your child's daily nutrition in one glass.
Because vegetables are scary.
Agency: Tonic Communications, Dubai, UAE
Creative Director/Copywriter: Vincent Raffray
Art director/Illustrator: Peter Walker
Photographer: Tommy Morris
Progress Kids. A third of your child's daily nutrition in one glass.
Because vegetables are scary.
Creative Director / Copywriter: Vincent Raffray
Art director / Illustrator: Peter Walker
Photographer: Tommy Morris
they are not scary but disgusting. they look disgusting.
Not bad as an idea. But It says: "Kids, don't eat vegetables, drink our artificial vitamins". I think that some health departments will not agree wirh this ad.
I agree, saying that veggies are no good.. i guess it will go well with kids if they cn understand it! but i mst say nice art direction.. well done with that aspect..
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