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Dolphin

Campaign
Agency Network: 
Published/Aired: 
December 2010

Description

Print advertisement created by Y&R, Italy for WWF, within the category: Public Interest, NGO.

Caption

If you see an animal, you’re missing something. WWF.

Advertising Agency: Y&R, Milan, Italy
Executive Creative Director: Vicky Gitto
Art Director: Alessandro Stenco
Copywriter: Gabriele Caeti
Photographer: Maartje Jaquet
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suresh90's picture

awesome:)

suresh90
Activity Score 620
Art Director at visualizer |

www.creativevideoads.blogspot.com

Sdb's picture

Wonderful.. Brilliant.

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
Sdb's picture

Wonderful.. Brilliant.The copy could have been a bit clear

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
esteb's picture

For me the message is very confused.
Please, explain.

esteb
Activity Score 673
art
jackblack's picture

Of course I see an animal. 1) you told me & 2) you force me by cropping the image to resemble an animal. The campaign is weak, sorry.

jackblack
Activity Score 2357
Art Director
Filipello Manuela's picture

Non ci siamo ragazzi.
Avete trovato delle foto e ci avete appiccicato con lo sputo un concetto.
Rimandato a settembre tutto il team.
(Very bad ad).

Filipello Manuela
Activity Score 235
morse's picture

I have to admit, I don't understand the campaign. Yes, I can see the animals, so how exactly is that a problem?

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

everartz's picture

the problem is that they think everyone is dumb like them!

everartz
Activity Score 7613
Art Director |

| everartz |

Anonymous Author's picture

Superb. Signs, signifiers, the signified. A smart campaign.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Cheerriiee's picture

Imagery is GREAT, but copy very confusing!

Cheerriiee
Activity Score 952
Graphic Designer
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