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Highest Rated

braindrain's picture

Not world-changing, but a nice, warm approach. At least it's not another toothpaste ad that dramatizes how blindingly brilliant it will make your smile.

braindrain
Activity Score 240
Copywriter
squirrely's picture

I think the skin could have been touched up to not look so hairy. It's kinda gross (not the wrinkles, jus the texture of the skin)

squirrely
Activity Score 316
Graphic Designer
kozak's picture

I agree with squirrely.

kozak
Activity Score 20
Art Director
pindaro's picture

uhmmmm... If I had yo choose between a fresh smile or a lot of wrinkles.... I'll probably sacrifice the smile....

pindaro
Activity Score 524
Creative Director |

www.pindaro.info

the_ashlands's picture

really? your life must suck then.

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

copycomoelcopi's picture

Ooooooooooh…

copycomoelcopi
Activity Score 822
Copywriter
addyhoch10's picture

i would tend to choose the fresh smile rather then a lot of wrinkles... ;P

addyhoch10
Activity Score 2592
Art Director
the_ashlands's picture

that would mean you would become a smileless person tho...smiley happy people are better than boring smileless wrinkle free robots.

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

Lobna's picture

agree

Lobna
Activity Score 52
Student
jennywhx's picture

hum........a unique one

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

braindrain's picture

Not world-changing, but a nice, warm approach. At least it's not another toothpaste ad that dramatizes how blindingly brilliant it will make your smile.

braindrain
Activity Score 240
Copywriter
deadline-walking's picture

Correct me if i am wrong but don't u think laugh lines(wrinkles)appear on both sides of the lips, unless ofcourse we're talking 'bout smiling with eyes. try smiling a lot :)

deadline-walking
Activity Score 79
Art Director
gopalgoud's picture

whatever other people say, It is nice.

gopalgoud
Activity Score 38
Art Director
sheetalz's picture

like it bosss...Gr8!

sheetalz
Activity Score 146
Art Director
popdistortion's picture

At first glance I thought it's another Dove ad. Surprised to see it's for toothpaste. Me likey.

popdistortion
Activity Score 1592
justpassingby's picture

what a fantastic insight, nice one Dominic Stallard & Clinton Manson. Very fresh

justpassingby
Activity Score 1368
Other
Capitalist's picture

I like the thought behind this, i just have a bit of a problem with the execution, don't you think it would have worked better if they had a younger person compared to this matured lady? Because it can be argued that these are old age wrinkles, smile or no smile.

Capitalist
Activity Score 132
Copywriter |

No idea's too bad...

capfractal's picture

the wrinkles are from a life time of smiles...yes? hense old age? a hapy old lady confident to smile with the lines to prove it..stop capitalising

capfractal
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