Agency Network: 
March 2008

Print advertisment created by Asha, Oman for World Water Day, within the category: Public Interest, NGO.

Advertising Agency: Asha Advertising & Marketing, Oman
Creative Directors: Bala Krishnan
Art Director: Bala Krishnan
Copywriter: Rahul Mathur

Comments (7)

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copywriter_n's picture
Activity Score 52

as a copywriter, I personally like this kind of ads
it reminds me of the old days...
hooking headline but the body lost me

wkanaan's picture
Activity Score 483

it's engaging, a bit too long but theres some nicely different about the way its written.

krautland's picture
Activity Score 3216

the premise doesn't ring true to me.
if water were gone, we'd be dead, not drinking sweat, which we can't produce without water intake anyway.
and not commemorating 'world water day' ? are you seriously suggesting water will suddenly get more if we only waste less? that will never happen, all we can do is stop it from getting worse. or attempt to do so.

sloppy writing, asha advertising.

everartz's picture
Activity Score 7613

can you imagine how ugly and disgusting is it when we have to sip the sweat? it wasnt meant here precisely that "we will drink our sweat" per say but its to bring out the feeling that we all should care for water consumption, besides there are other ways for scaring us " as human beings" from death, dehydration possibly is the least threatening one i pre assume.. at least i would say this is a nice try from asha advertising to contribute in the water consumption awarness in their region.

| everartz |

baz's picture
Activity Score 67

Really bad typography.

Mukesh's picture
Activity Score 202

Liked it. keep it up.

Mukesh Lekhwani

Mr Hughes's picture
Mr Hughes
Activity Score 386

"Bath by bucket" Are they having a laugh?