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Published/Aired: 
November 2010
Description: 

Print advertisment created by West Virginia University, United States for World Sanitation, within the category: Public Interest, NGO.

Every Minute 1 Person Dies Due to Lack of Basic Sanitation
Over a third of the world’s population practice unhygienic behaviors and lack access to safe drinking water. This can adversely affect the health and education of people as well as the economy of a nation. Tell someone about sanitation today. Let your voice be heard! Sanitation = Good Life.

Advertising School: West Virginia University, Morgantown, USA
Art Director / Copywriter / Illustrator: Kofi Opoku

Comments (14)

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Highest Rated

Cheerriiee's picture
Cheerriiee
Activity Score 952

That makes it a LOT clearer, thanks so much :)

morse's picture
morse
Activity Score 18024

Well done. Nice art and simple idea.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

prabhath's picture
prabhath
Activity Score 60

The first one is the best out of three. i like that one

Guest's picture
Guest

Simply nice art direction. a good idea always has legs. Gr8t "Green".

Asynchrone's picture
Asynchrone
Activity Score 318

Good ads, nice graphics, deadly smile.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Kofi Opoku you did a great job.

Cheerriiee's picture
Cheerriiee
Activity Score 952

is that a toilet seat??, i really dont get this illustation.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Some toiletseats have this open front to keep our lil' willies free....

Cheerriiee's picture
Cheerriiee
Activity Score 952

hahaha thanks for the explanation, i still dont like this campaign that much.

CuriousPencil's picture
CuriousPencil
Activity Score 4225

I always thought they were designed for men too lazy to lift the seat while standing to pee.

Cheerriiee's picture
Cheerriiee
Activity Score 952

That makes it a LOT clearer, thanks so much :)

CuriousPencil's picture
CuriousPencil
Activity Score 4225

Or it could also be a sneaky way for toilet seat manufacturers to save on plastic. Or all of the above. Either way, you're welcome.

Dzsoi's picture
Dzsoi
Activity Score 8532

I am sorry but a clock with the message ''x person dies of y in every z minute' is really done... because it's a first idea.

Guest's picture
Guest

Does anyone see the head inside the toilet, perhaps throwing up?
Clever element to the design: to tie in with the illnesses associated with mixing sewerage and drinking water...

MidasTouch's picture
MidasTouch
Activity Score 1024

I like this kind of art.

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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