World Press Freedom Day

Agency Network: 
May 2008
 World Press Freedom Day


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A.G. Pennypacker's picture

Please tell me that's not a casket.

A.G. Pennypacker
Activity Score 607
I'm a full-time somebody at a world-wide agency and a wealthy American industrialist looking to open a silver mine in the mountains of Peru.
mmackinven's picture

It's not a casket...

Activity Score 1608
Art Director at Freelance |

wildbore's picture

i think thats a casket.but unfortunately thats look like just a box.
anyway good try guys. better luck next time!

Activity Score 749
Creative Director at - - -
whitespace's picture

well... you could call it a coffin...

Activity Score 1953
Creative Director
phoamcor's picture

weak weak metaphor

Activity Score 1284
tazz's picture

for heavens sake... 3 writers?

Activity Score 8
Adspice Creative
jazarah's picture

hahaha, i guess each one wrote one word :)

Activity Score 1262
groovyspoon's picture

Are they seriously trying to tell us that it took 13 people to come up with this ad... and yea... 3 writers? Are they for real?
I just saw a pen in a box... thought it was an ad for Cross!

Activity Score 57
Graphic Designer
Jet Lee's picture

Other additional credits: The rest of the agency creatives. lol.

Jet Lee
Activity Score 127
Art Director at BBDO Singapore
Rachel.Mann's picture

Not to mention the fact that the media has nothing to do with pens anymore :P

Activity Score 450
Other at University of Houston, Bauer College of Business/KBR |

"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

BulbheaD's picture

wait till you see a credit listing from BBDO.

Activity Score 254
Freelance |

The madman thinks he is sane. I know I am mad. -- Pablo Picasso


thought is not coming across clearly buddy!!!!

Activity Score 120
World Group Account Director's picture

is that a sushi?

World Group Acc...
Activity Score 13
Tincho's picture

Weak. There should be real coffins but smaller... but they would still be weak.

Activity Score 1093
Art Director
getconnected2001's picture

Boring.....bad art.

Activity Score 987
Art Director at New Delhi
purplerodent's picture

what the f. is this, so many people to develop such crap..... weak, weak.... so weak

Activity Score 123
Art Director |


NatalieM's picture

How is putting the pen to rest a metaphor for freedom?

Activity Score 1685
Topolewski |


mishkaa's picture

is it made to be an ironic ad coz the pen already is in the coffin.......

Activity Score 296
Adaddicted's picture

Guys, first of all check where the ad comes from???
Thats the answer to all the queries...

Activity Score 3435
Art Director |


jenm's picture

well I think it's not such a bad idea, just simple.
But bad art direction. Didn't get it at first as I really expected it to be a sushi roll.

Activity Score 40
Guest's picture

I'm from Sri Lanka, got it at once. The casket is typical of the ones you see here, and journalism still has a lot to do with the pen.

Guest's picture

Look, u have to be from Sri Lanka to understand this. I got it at once. & i thought it was brilliant. You have NO IDEA how suppressed the media down here is. Journalists are murdered in order to silence the truth. I thought this was a great idea.Like the ad said it's against media it's not supposed to be ironic like some ignoramus said up there. It's about stopping what's going on. I mean, we're supposed to be a democracy but what is a democracy with no freedom of thought or speech? The power of the pen is being killed. This ad says it all. Put an end to the death of truth. Well done.

Charit Tissera's picture

a brilliant idea. The real struggle for journalism here in the island nation is clearly and strongly depicted. Yes, they could have done it in an improved manner i may say...hats off

Charit Tissera
Activity Score 23
Graphic Designer at GreenLeavesStudios
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