Advertisement

Siberian Tiger

Campaign
Agency Network: 
Published/Aired: 
April 2008

Description

Print advertisement created by JWT, Taiwan for WildAid, within the category: Public Interest, NGO.

Caption

Only could the remaining few Siberian Tigers talk, they'd tell us that our consumption is the most dangerous trap.

Advertising Agency: JWT, Taipei, Taiwan
Creative Directors: Michael Dee, I-Fei Chang, Grace Liu
Art Directors: Ken Wu, Tom Huang
Copywriter: Ivy Lu
Log in or register to post comments
Ant's picture

wat?

Ant
Activity Score 64
Art Director
dadada's picture

ok but consumption of what ?

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

alvinpck's picture

Of Siberian tigers. Chinese eat all sorts of things.

...
http://alvinpck.deviantart.com/gallery/

alvinpck
Activity Score 1467
Art Director
monochromancer's picture

How big is the ad? I think the trap seems to blend with the ground thus making it a little less noticeable.. and yeah, copy needs a little work. Concept is awesome though.

monochromancer
Activity Score 8
Publicis Manila
juliangray's picture

The copy is in another language. The translation could be terrible, or there could be something lost in translation.

Judging a copy in another language than the one that it was written in originally is pointless.

juliangray
Activity Score 987
Art Director
anagha's picture

I think the copy is lost in translation. A bit complex thought still.

anagha
Activity Score 14
Copywriter |

Copysmith

bknowlden's picture

The definition of a forced visual.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

wing2aska's picture

Translation:
For those 300 Siberian tigers which sitll remain, the desire of humans is the most dangerous trap. Without trading there won't be killing. Protect wild life, stop killing.

this is more like it used to be...

wing2aska
Activity Score 58
copywriter
Featured Content

Latest Collections

Advertisement