Poster, 3

Agency Network: 
December 2009

Posters to advertise the Chili Cheese Fries Eating Competition at the Queen Mary in Long Beach, California

Print advertisment created by DGWB, United States for Wienerschnitzel, within the category: Recreation, Leisure.

Advertising Agency: DGWB Advertising, Santa Ana CA, USA
Creative Director: Dave Swartz, Jon Gothold
Art Director: Joe Cladis
Copywriter: Alan Josey
Photographer: Joe Cladis

Comments (8)

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Highest Rated

Marlus Lau's picture
Marlus Lau
Activity Score 1808

well this is the best of the campaign, for me.

Pedestrian's picture
Activity Score 492

The art direction is somewhat eye-catching. I wish the copywriter had given the writing a little more effort. All 3 headlines are practically the same, and not particularly memorable.

jrddl's picture
Activity Score 7

I disagree. I think the headlines are appropriate to the concept. They're supposed to be fight posters. I'm glad the headlines aren't over the top.

CurryJ's picture
Activity Score 953

Actually, I agree with Pedestrian...a bit more effort could have gone into the copy to allow it to gel better with the overall look...maybe something along the lines of George 'Deep stomach' Davis VS Chilly 'Spice Attack' Fries (Or something like that)

I think; therefore I am

theRock's picture
Activity Score 30

I like the writing, the concept is very good. Actually, I think the art direction could have been pushed a little bit. If the the ads had more of a weathered look they might have more emotion to them.

satrianee's picture
Activity Score 3748

For such an event... it's more than enough...

Reality Check's picture
Reality Check
Activity Score 2539

There's a certain familiar quality about these posters, but it doesn't matter.

Hibon's picture
Activity Score 3734

This reminds me of a great Ogilvy campaign in Mexico against violence. (same idea and art direction)

Simple ideas are the best !

Marlus Lau's picture
Marlus Lau
Activity Score 1808

well this is the best of the campaign, for me.