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Treat Yourself Better, 5

Campaign
Agency Network: 
Published/Aired: 
January 2012

Description

Print advertisement created by Fred & Farid, France for Weight Watchers, within the category: Professional Services.

Advertising Agency: FRED & FARID, Paris, France
Creative Directors: Fred & Farid
Copywriter: Feng Huang
Art Directions: Feng Huang, Pierre Jouffray
Advertiser supervisors: Corinne Pollier, Yannick Hnatkow, Karen Skalski
Agency supervisors: Isabelle Constant, Julie Badin
Agency Producers: Emmanuelle Grenier, Teodora Berglund
Agency editor: Jason Freites
Agency Post production: Katharina Nicol
Art Buying: Carmela Guiragossian
Director / Photographer: Rankin
Production company / Producer: Rene Hauser
Music: Green United Music
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Highest Rated

Billoughsby's picture

An American delicacy: "Gummy worms" It's kids food actually.

Billoughsby
Activity Score 5150
Art Director |

That's it.

khronos's picture

what is the point of all this??

khronos
Activity Score 998
Copywriter
chicagohour's picture

I guess it is asking people to refrain from eating stuff that makes you fat. But whats in Gods name is this...

chicagohour
Activity Score 384
Copywriter |

Hmmmmm

Hadrons's picture

Great make up - art. Love it.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

ishiboy's picture

I wonder what that is, in her mouth. Apart from that, a pretty ordinary campaign.

ishiboy
Activity Score 497
Creative Director at Mumbai, India
Billoughsby's picture

An American delicacy: "Gummy worms" It's kids food actually.

Billoughsby
Activity Score 5150
Art Director |

That's it.

Hadrons's picture

:-))

[You should try the cola flavor. I wouldn't call it food... ]

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Billoughsby's picture

Yeah... I got carried away.

Billoughsby
Activity Score 5150
Art Director |

That's it.

venom_elite's picture

Don't eat this, it makes you fat.

Mind=blown.

venom_elite
Activity Score 772
Art Director
Cheerriiee's picture

I definitely love the art! but I also think copy and visuals are a little contradicting..

Cheerriiee
Activity Score 952
Graphic Designer
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