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Firemen

Campaign
Agency Network: 
Published/Aired: 
February 2011

Description

Print advertisement created by BBDO, South Africa for Webber Wentzel, within the category: Professional Services.

Advertising Agency: Net#work BBDO, Johannesburg, South Africa
Executive Creative Director: Rob McLennan
Creative Director: Jenny Glover, Brent Singer
Copywriter: Jeff Tyser
Art Director: Donovan Goliath
Illustrator: Jana Koos
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CuriousPencil's picture

Cool. Riot police and water cannon against peaceful protesters. Way to leave the message to the viewer, agency guys. Good luck with Libya.

CuriousPencil
Activity Score 4225
Copywriter
Vingy's picture

Peaceful protesters? Riot police? Where did you saw that i can only see firefighters trying to extinguish some fire... the fire represents the thinking of the "other lawyers" and the firefighters represent the attorney agency of this ad... kind of silly but is an idea

Vingy
Activity Score 474
Copywriter at Advance
Pombooie's picture

Hey CuriousPencil, methinks you've been hitting the Bolly pretty hard. There are no riot police only firefighters doing their job, shame that this series of ham-fisted ads isn't doing the same. Absolutely terrible. Unless, of course, the ads mirror the general incomprehensibility associated with dealing with lawyers at any level.

Pombooie
Activity Score 407
luispiter's picture

is the better

luispiter
Activity Score 2756
comunication
jackblack's picture

Putting out fires. Isn't that what we all do everyday?

jackblack
Activity Score 2357
Art Director
Lazarus's picture

Okay. Not great.

Lazarus
Activity Score 1536
Creative Director
Glut's picture

fresh idea for something stiff as lawyers

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
kleenex's picture

I like the idea, but makes it hard to read.

kleenex
Activity Score 51110
Web Designer/Developer
Marlus Lau's picture

They've tried a different approach. Well, they did it, but I'm not sure if it is the right one,

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
sakku79's picture
sakku79
Activity Score 27
marketing specialist
heshomoney's picture

that is cool

heshomoney
Activity Score 5
Graphic Designer |

If I tell you. "You can do it" and you say you can't....You're probably right

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