Advertisement

Piano

Agency Network: 
Published/Aired: 
January 2011
Volvia Print Ad -  Piano

Description

Print advertisement created by Jerlov, Sweden for Volvia, within the category: Finance.

Caption

The right car. The right insurance. Less of a problem.

Advertising Agency: Jerlov, Gothenburg, Sweden
Creative Director: Patrik Spång
Art Director: Icka Samrin, Fredrik Ganslandt
Copywriter: Patrik Spång
Photographer: Magnus Pajnert
Log in or register to post comments
simon.gross's picture

This idea was used for Weru Soundproof Windows. http://adsoftheworld.com/media/print/weru_soundproof_windows_fire

simon.gross
Activity Score 541
Copywriter at Clemenger BBDO
LeeHarvey's picture

You've got a point there Simon. And the Weru one makes more sense.

LeeHarvey
Activity Score 3045
Creative Director
Tspot's picture

Alright idea, poor photoshopping.

Tspot
Activity Score 241
Copywriter
corporal_hicks's picture

Execution could be improved, wipe out those blurry falling effect, it would look better.

corporal_hicks
Activity Score 365
Art Director
morse's picture

It's a decent idea.

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Marlus Lau's picture

Bad execution, indeed.

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
whatthefudge's picture

A midget piano? Worst photoshop ever.

whatthefudge
Activity Score 1266
luispiter's picture

ajajaja i like it..

luispiter
Activity Score 2756
comunication
Roger Keynes's picture

Like this.
Headline's a tad overdone though.
Lose 'The Right Car'.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

manumartin5's picture

I feel it can be nicely done on different shoot.!

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
shahidali's picture

Problem started with photography. Shutter speed was not fast enough to escape the swish of the falling object. Photoshop should have taken care of it but missed it. Or may be, possibly, they opted for it intentionally!! Average idea with weak execution. Most importantly doesn't do justice to the brand.

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

Cheerriiee's picture

That piano dont scare a bird! bad execution!

Cheerriiee
Activity Score 952
Graphic Designer
Featured Content

Latest Collections

Advertisement