Life quality, 1

Agency Network: 
September 2013


Print advertisement created by Forsman & Bodenfors, Sweden for Volvia, within the category: Finance.


Life quality can come from many things. A good car insurance, for example. 380 000 Volvo owners have already chosen us. And the majority stay loyal year after year. At you can read 10 good reasons to why that is. Many customers appreciate the smooth claims handling and reliable repairs with Volvo Genuine Parts. Important issues that provide peace of mind and let you focus on the valuable things in life. Your life quality. The best insurance for your Volvo.

Advertising Agency: Forsman & Bodenfors Inhouse, Gothenburg, Sweden
Art Director: Daniel Hessel
Copywriters: Susan Brohagen, Niklas Arvidsson
Photographer: Magnus Pajnert
Production Manager: Anna Christéen
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courtneycopy's picture

What is new or innovative about this? The photography is nice, but it's like any other insurance ad out there - lifestyle shot with uplifting copy.

Activity Score 10
Kreativpaus's picture

Maybe it´s not suppose to be innovative and new. Some ads are just made to be nice to look at and SELL. Allthough I see your point.

Activity Score 9
Samson Muthiah's picture

Fair ,expresses the details to the viewers clearly and neatly.

Samson Muthiah
Activity Score 626
Other at Thisayanvilai |


faissalo's picture

not really amazing. Does the job.

Activity Score 728
Art Director |

Nice init

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