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Silence the pain

Agency Network: 
Published/Aired: 
July 2010
Voltaren Print Ad -  Silence the pain

Description

Copywriter:Eugeniy Danilov

Print advertisement created by Saatchi & Saatchi, Russia for Voltaren, within the category: Pharmaceutical.

Advertising Agency: Saatchi&Saatchi Moscow Russia
Creative Director: Stuart Robinson
Art Director: Maria Polovinkina
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jackmancer2017's picture

GEEZ this is genius. Maybe the execution isn't the best but I really love this idea <3 <3 <3

jackmancer2017
Guest's picture

The CD is obviously an english-speaker and, with so many grammatical mistakes, it makes me think that either the CD did not see this or did not care enough to correct it...in any case, it explains, at least partcially, the quality of the ad.

Guest
Hiperion's picture

done before

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Guest's picture

i like the idea. :D

Guest
tirthomitro's picture

hiperion - pls give a link or prove your claim in any way... please!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Sushi lover's picture

love the idea, not the graphic.

Sushi lover
Activity Score 907

Dream needs to be big!

Guest's picture

took me a long time to understand it. lol. but i finally got it!

Guest
luciacfc's picture

Im really liking the idea - nonetheless, the picture needs more work

luciacfc
Activity Score 744
Guest's picture

Done before by TBWA Whybin in NZ a couple of years ago. Was for Multiple Sclerosis. Won lots on metal. Sorry don't have link.

Guest
Zulu-1's picture

I love this idea big time, it rocks! Why didn't I think of this... I need Voltaren!

Zulu-1
Activity Score 130
Copywriter at Ogilvy
krautland's picture

decent idea but the execution stinks.

krautland
Activity Score 3216
Art Director at erm... no calls please.
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