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Paris Hilton

Campaign
Agency Network: 
Published/Aired: 
August 2010

Description

Print advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Caption

The Chihuahua yapped shrilly from the handbag of a Paris Hilton look-a-like.
Enjoy the silence. The quetest cabin in the class. New Golf.

Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Group Head: Jamie Mietz
Art Directors: Jamie Mietz, Michael Lees-Rolfe
Copywriter: Peri van Papendorp
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Guest's picture

nice campaign

Guest
Guest's picture

"look-a-like"?????
Shouldn't it be lookalike?

Guest
Guest's picture

um what?

Guest
kergu's picture

i like the art and how they tried to simulate a mute movie...

kergu
Activity Score 6795
Dzsoi's picture

Clever and clear idea, I like it.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
andylefty's picture

Class. Love it.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
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