Agency Network: 
August 2011

Look 4 Me is a product from Vodacom that allows people to register their loved ones cell phones and thus use them as tracking devices, ensuring that they know their whereabouts at all times.

Print advertisment created by FCB, South Africa for Vodacom, within the category: Electronics, Technology.

Advertising Agency: DraftFCB, Johannesburg, South Africa
Creative Director: Gareth Paul
Art Director: Chris Charoux
Copywriter: PJ Eales

Comments (5)

Log in or register to post comments
vidya.shankaran's picture
Activity Score 724

loved one and stalking don't hand in hand..

ace85le's picture
Activity Score 3935

It's a feature mainly for parents who want to monitor their kids' whereabouts. I think it's relevant and has commercial values. Good campaign.


Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages's picture
Activity Score 9

I agree.. they don't go hand in hand.. The product proposition should have been something like a 'lost mobile' or a 'theft situation' or something.

pierrelastname's picture
Activity Score 2869

done many times... nothing new.

fotdot's picture
Activity Score 673

So nothing.