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Keep fresh, Girl

Campaign
Agency Network: 
Published/Aired: 
September 2010

Description

Print advertisement created by Hemisphere Droit, France for Virgin, within the category: Media.

Caption

Don't age too fast.

Advertising Agency: Hemisphere Droit, France
Creative Director: Tapiro Frank
Art Director: Batard Etienne
Copywriter: Lafont Christophe
Photographer: Khuong Nguyen
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pez's picture

Very strange retouching, there faces look like 90 years old, but there bodies don't have any wrinkles or spots...
I think I don't like this

pez
Activity Score 1804
Creative Director
Guest's picture

That's the point, actually...

Guest
Shawali's picture

That's the point, actually...

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Guest's picture

This is probably the ugliest logo in history.

Guest
Hibon's picture

Forced, It work's badly for the brand.

Hibon
Activity Score 3734

Simple ideas are the best !

KunIstvan's picture

Sorry, doesn't work for me, it's very disturbing.

KunIstvan
Activity Score 26
Graphic Designer at Freelancer
Migzter13's picture

this has got to be one of the most terrifying images I've seen in my life.

Migzter13
Activity Score 973
Graphic Designer at De La Salle University, Manila |

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Anonymous Author's picture

Not so good. Doesn't even make sense.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

vinoth's picture

I agree with you...
it doesn't make any sense
could have used some other way to show the age... not partly aged as shown in this ad...

leads to a question: How come face alone shows the age? is it coz face got ears and she listened using those ears... ha ha ha...

vinoth
Activity Score 48
Marketing Manager
Guest's picture

nice idea but cliche

Guest
Dzsoi's picture

Yes and yes. Old and doesn't make sense. Listen to some girlish music to stay young? Feels like there is a non-existing insight behind these ads.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
s1bs's picture

i actually like this.

s1bs
Activity Score 397
Art Director at Saatchi &Saatchi, Cape Town
Guest's picture

what the...!?! brrrr... now i'll definitely not listen to that radio station.

Guest
Girlfireice's picture

Ugggh...

Girlfireice
Activity Score 254
Copywriter at Trainee
Guest's picture

guys guys guys....... may be you didn't understand the theme and massage he wanna convey.................. People Hear bad number of Music with all different moods.... on all Radio stations they are young but the Head Old, and Sing Old , think Old this is why only the upper part of this image is Old and rest of the body is young......... Because they are actually young but the think, sing and hear like 90 hope you guys get it :)
and guys sorry for my Broken English i am not too goof with it...

Guest
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