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Violence

Published/Aired: 
March 2007
 Violence

Description

Instituto Reação is a NGO of a brazilian judo olympic champion, Flavio Canto. That NGO turns needy children from the slums (favelas) into athletes.

Caption

Our students deal daily with poverty and violence, but keep your pity to their adversaries.

Advertising Agency: Contemporanea, Rio de Janeiro, Brazil
Creative Directors: Mauro Matos, Carlos Pedrosa
Art Directors: Fabiano Pinel, Bernardo Romero
Copywriter: Daniel Japa
Illustrator: Otavio Rios
Photographer: Studio do Cais
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Spanky's picture

cool look. the writing could be better.

Spanky
Activity Score 4899
Other
Robert W.'s picture

Awesome art direction. Nice copy.

Robert W.
Ad Hunter's picture

GREAT VISUALS. GOT THE MOST OUT OF IT!

Ad Hunter
Pablo Herneiras's picture

Me gusta la parte visuale. Muy bonito.

Pablo Herneiras
Shorty's picture

Lazy copywriter, great art direction.

Shorty
Puppet75's picture

Wow. Like it. A lot.

Puppet75
Gustavo Roberto's picture

Awsome dude!!! Great art direction!!

Gustavo Roberto
Beatboxer's picture

Supa Dupa Art Direction, YES SIR'EE...

Beatboxer
Activity Score 1517
Copywriter
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