Agency Network: 
February 2010


Print advertisement created by Vim Ideas, United States for Vaughn's, within the category: Food.


Leftover make for great sloppy seconds.

Advertising Agency: Vim Ideas, USA
Retouching: Sid Watters
Copywriter: Jason Corbin
Photographer: Ryan Hayslip
Additional credits: Rob Vaughn (Provided the wonderful BBQ sauce)
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Highest Rated

hufflepoff's picture

Not so sure about this one

Activity Score 430
Art Director at shwing
hufflepoff's picture

Not so sure about this one

Activity Score 430
Art Director at shwing
xcreativity's picture

good idea, but the copy does not convinces me.

Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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millerman's picture

Good idea. Good copy. It's a nice campaign for a product that is usually not given any creative attention. Nice photography and look.

Activity Score 19
Pedestrian's picture

The copy is kinda weak. And if you actually put the tagline on the ad, it would help the copy make more sense. If you're just an average person and you walk past this ad, you'll see this sexually-driven copy with no explanation of why it's sexually-driven. Without the tagline to back it up, the ad just looks like it's trying to be "edgy" with no purpose behind it.

Activity Score 492
kurtberengeiger's picture

I Googled the tagline and can only agree. "Pleasuring Meat Since 1934" would make it all cum together.

Activity Score 7323
J Designer's picture

“Sloppy seconds” brings up all sorts of horrible images in my head…nothing of which has to do with food.

J Designer
Activity Score 2420
Graphic Designer at Click Clack
bad astronaut's picture

but if the company wants to have their bbq sauce be compared to a lubricant in food porn, then it works. The sauce looks nasty though.

bad astronaut
Activity Score 544
sush's picture

good idea

Activity Score 566
creative writer and organizer |


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