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Underwater Graveyard

Agency Network: 
Published/Aired: 
January 2009
Val Print Ad -  Underwater Graveyard

Description

The Association of Environmental Protection ‘Val’ (‘val’ means wave in Croatian) aims at promoting, developing, and advancing environmental protection, especially of the marine species. This ad was created in order to increase awareness of many endangered marine species that are rapidly becoming extinct. In particular the protected pen shells which are illegally overfished for culinary reasons.

Print advertisement created by Bruketa & Zinic, Croatia for Val, within the category: Public Interest, NGO.

Advertising Agency: Bruketa&Zinic OM, Croatia
Creative Director, Copywriter: Moe Minkara
Art Director, Designer: Nives Teskera
Photographer: Petar Pavesic
Account Manager: Marija Jakeljic
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Highest Rated

Guest's picture

thank you :)))

Guest
Peterrr's picture

ok

Peterrr
Activity Score 108
tirthomitro's picture

good. pretty good.
considering that nobody ever went his deep to show things

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Dev Kumar's picture

Simple and straightforward. Very good.

Dev Kumar
Activity Score 834
Copywriter at Mumbai
matushacker's picture

not bad...

matushacker
Activity Score 45
everartz's picture

very straight to the point, but i think it works well...

everartz
Activity Score 7613
Art Director |

| everartz |

dearabby's picture

I agree. I totally got that the ad was about dying sealife, and that visual was strong enough. But then I enlarged the photo and saw that the "gravestones were actually oysters and it packed even more of a punch then.

dearabby
Activity Score 106
Graphic Designer |

I dream of a day when chickens will be able to cross the road without being questioned regarding their intentions.

alexander_bickov's picture

Yes, it works!

alexander_bickov
Activity Score 3279
Guest's picture

don´t get it... r these dead dolphins or what?

Guest
Guest's picture

deep thoughts!!

well it is nice to see there are still some people who think so deeply about endangered species. good ad.

I think you must send this entry to 11th International concerned communicator award, a social print advertising award. there is no entrance free and u could win US $11000. you could see more details about the award on the website www.concernedcommunicatoraward.org

I think this message should be spread worldwide through this award.

Guest
Guest's picture

nice

Guest
SoCH_TO's picture

ok - ok !!!

SoCH_TO
Activity Score 967
Art Director |

Live with Passion

bayron1989's picture

Me gusta mucho la idea. Quisiera saber en sí que son esos objetos que simulan las lápidas.

bayron1989
Guest's picture

yeah it's appriciable

Guest
Guest's picture

kumaha maneh lah

Guest
LeeMoh's picture

Oh god!
27000 extinct species every year?!
Darwin was correct!

LeeMoh
Activity Score 424
maxsteel's picture

excellent work, congratulations....

maxsteel
Activity Score 98
General Manager at Y&R
rachael.jones's picture

hi Moe Minkara

i have gone to the website www.concernedcommunicatoraward.org and saw your entry as one of the international winner
kudos..........

rachael.jones
Activity Score 50
Guest's picture

thank you :)))

Guest
Guest's picture

Thank you all for your warm and nice comments :)

Guest
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