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Celebrity, 3

Campaign
Agency Network: 
Published/Aired: 
April 2009

Description

Print advertisement created by R&R Partners, United States for Unicef, within the category: Public Interest, NGO.

Caption

You don't have to be a celebrity to make a difference.

Advertising Agency: R&R Partners, Las Vegas, USA
Group Creative Director: Arnie DiGeorge
Senior Art Director: Mark Naparstek
Copywriter: Chris Hagan
Photographer: Roger Hagadone
Retouchers: Liv Ducci Playground
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Guest's picture

Don't know where to begin really, Well the tagline sounds more like a strategy, I have no idea who this person is impersonating, there are Alot of better ways to promote tap water and it's benefits, the art direction is so so, but the type face and body copy are poor, and overall it's very contrived...So basically i walked past it and didn't blink an eye!

Guest
Guest's picture

oh no. what a fucking train-wreck!!!!!

Guest
Guest's picture

I think it is supposed to be Reba McEntire? Looks more like Cheri O'Terri on a very hard day.

Guest
creativefolks.net's picture

Looks like Cartoon. yea they are ugly. could be much natural

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Stevil's picture

So... Drag queens make a difference?!? I don't get it. Not sure there is anything that holds this together. Reminds me of a "Got Milk" ad but a lot more frightening!

Stevil
Activity Score 108
Graphic Designer at Bluffton, IN
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