Description
Print advertisement created by Bronx, Brazil for Trends Toy Store, within the category: Retail Services.
There's no use giving clothes. Kids just wanna play.
Creative Director / Copywriter: Alexandre Silveira
Art Director: Rafael Gos
Photographer: Jonas Costa
I quitew like this, feels quite naive and fun. Good tone of voice. :-)
We're going to need more lube.
nice insight, not so the meaning of the line (wich is probably a translation).
this meaning would be better: "there's a use giving clothes too." plus the logo. that's all. (doesn't make the line better but the meaning)
very bad comparing to the quality Brazilians can achieve...
--
Everartz
| everartz |
direction is not that bad.
but to me the line sounds too much charity-like. maybe it's translation.
The idea is sorta there. The execution is poor. The way the line crosses the parachute string is awkward.
Jiah Sisco
www.mediadrink.com
Yeah toys are much better than clean underwear. Giving clothes is for losers.
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