Description
Its not easy to always take great pictures on holiday. That’s the insight used by Transavia for its latest fun and original campaign: #VeryBadPic.
Broadcast on TV, radio, display and social media - especially Instagram - the campaign gives a second life to bad pictures, by transforming people’s worst photography into round trips for two people.
This professional campaign titled '#VeryBadPic - Mountain, #VeryBadPic - City, #VeryBadPic -...' was published in France in March, 2018. It was created for the brand: Transavia Airlines, by ad agency: HUMANSEVEN. This Print medium campaign is related to the Transport industry and contains 4 media assets. It was submitted about 6 years ago.
Credits
Advertising Agency: HUMANSEVEN, France
Chief Creative Officer: Xavier Beauregard
Creative Director: Stéphane Gaubert
Artistic Director: Jordan Molina
Copywriter: Ludovic Miège
TV Producer: Sarah Bouadjera
Production: ALLSO
Director: Julian Nodolwsky
Producer: Franck Annese
Production Manager: Louise Morand
