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Comments (11)

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Highest Rated

strongbone's picture
strongbone
Activity Score 107

1. school work.
2. now i know why china agencies need talents from malaysia & singapore.
3. they don't know what is team work. CD, AD, Copy?
4. wonderbra or scam.
5. rethink & redo.

DarkSide's picture
DarkSide
Activity Score 1066

Very bad work. The art is awfull.
This idea was ok 10 years ago, when someone did "dress to kill" for Wallis.

http://www.emergencemarketing.com/images/Dressed-kill1.jpg
http://www.emergencemarketing.com/images/Dressedkill2.jpg

Hand's picture
Hand
Activity Score 195

I think of three different message from this ad
1. The driver's boobs' so big that she cant handle the steer
2. The driver's a man and is distracted by a woman's boobs
3. Wonderbra boobs are like air bags so it may save your life if you get into an accident

maybe it should use some copy, problem is, wonderbra ads never use copy

puppiepoppy's picture
puppiepoppy
Activity Score 1634

Tasteless! And it's not according to the tone & manner of the brand! The creative director should be shot.

saurabh_saurabh's picture
saurabh_saurabh
Activity Score 22

agree with u hand. there can b so many meanings.. not a single take out.

unstatusfied's picture
unstatusfied
Activity Score 54

Hmmm

Creative Director: Zhangqiang, Nm Jiang
Art Director/Copywriter/Illustrator: Nm Jiang

that`s what happens when 1 man does 3 works all together (

puppiepoppy's picture
puppiepoppy
Activity Score 1634

1 man doing 3 duty....3 mind trying to think in one body. That's why there's no single minded take-out from this campaign.

x-men's picture
x-men
Activity Score 340

exageretly bad.

puppiepoppy's picture
puppiepoppy
Activity Score 1634

This is the result when one person tries to do the work on 4! Creative Director, Art Director, Copywriter, Illustrator....well, I bet he's the client as well.

Rabubi's picture
Rabubi
Activity Score 560

This is terrible.

strongbone's picture
strongbone
Activity Score 107

1. school work.
2. now i know why china agencies need talents from malaysia & singapore.
3. they don't know what is team work. CD, AD, Copy?
4. wonderbra or scam.
5. rethink & redo.

dimwit's picture
dimwit
Activity Score 18

they simply forget that women are the target market .... well, 3 guys in a cramp room, brainstorming for ideas ... NOWONDER ;p

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