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Dependability

Campaign
Agency Network: 
Published/Aired: 
October 2009

Description

Print advertisement created by Saatchi & Saatchi, United States for Toyota, within the category: Automotive.

Advertising Agency: Saatchi & Saatchi LA, USA
Creative Director: Ryan Jacobs
Art Directors: Joshua Gilman, Michael Gurman, Cindy Rowe
3D: Electric Art
Creative Director: Bruce Bigelow
Typography: Ilovedust UK
Creative Director: Mark Graham
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LeeHarvey's picture

I like subtle logos but this is insane!

LeeHarvey
Activity Score 3045
Creative Director
PERP's picture

It doesn't work at all without the logo, it's de-characterized.
Like this art though.

PERP
Activity Score 433
Art Director |

.: look for the green giant on the label :.

knockout3's picture

Nice stuff

knockout3
Activity Score 56
Art Director
Guest's picture

I can't believe there are any positive comments about this campaign. They are crude first ideas (Not always the best ones) done so-so, and the agency is gonna get fired because some twat forgot the logo......

Guest
silvi's picture

I think someone forgot the logo.

silvi
Activity Score 4172
Copywriter
mikeelrapido's picture

Well done!

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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Guest's picture

where is the logo?

Guest
rolling.stone's picture

great art

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

ultraboon222's picture

Guys, I've seen it. These are billboards and the logo is on the outside of it.

ultraboon222
Activity Score 220
Art Director |

Too many cooks in the kitchen....

Guest's picture

not a logo// headline treatment

Guest
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