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No kids, Pool

Campaign
Agency Network: 
Published/Aired: 
May 2011

Description

Print advertisement created by 358, Finland for Tjäreborg, within the category: Transport.

Caption

Sunprime resorts are for adults only

Advertising Agency: 358, Helsinki, Finland
Creative Director: Antero Jokinen
Art Directors: Maria Fridman, Antero Jokinen
Copywriter: Taro Korhonen
Graphic Designer: Joel Parson
Agency Producer: Krista Durchman
Account Manager: Robert From
Strategist: Milla Kokko
Photographer: Rami Hanafi
Producer: Ivo Corda
Producer: Anneli Maatraiva / Viewmasters of Helsinki
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Highest Rated

luispiter's picture

Me encanto... Esta muy bien

luispiter
Activity Score 2756
comunication
ace85le's picture

I love the idea and the angle they pitch it but I dont think the execution is great.

ace85le
Activity Score 3935
Marketing Manager |

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www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

luispiter's picture

Me encanto... Esta muy bien

luispiter
Activity Score 2756
comunication
NataliaLima's picture

macaulay culkin?

NataliaLima
Activity Score 1380
abdeLooK's picture

excellent concept. And the photography is cool

abdeLooK
Activity Score 250
Graphic Designer at Lyon, France
bhuvneshwar.chd's picture

ok

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

Janae's picture

I like the realisation, because its not easy to advertise "anti children"
without having a conflict with families.

Janae
Activity Score 385
shahidali's picture

The copy is selling the USP and the visual is giving enough reason to avoid such all adult thing:-). Somehow contradicts.

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

Glut's picture

wrong execution

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
Leo Turk's picture

As a dad I relate to this and it sells to me.

Leo Turk
Activity Score 34
Hurriyet
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