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Angels, 3

Campaign
Agency Network: 
Published/Aired: 
March 2008

Description

Print advertisement created by Saatchi & Saatchi, United States for Tide, within the category: House, Garden.

Advertising Agency: Conill Saatchi & Saatchi, Miami & NY, USA
Creative Director: Maru Kopelowicz
Art Director: Matías Aubi
Copywriter: Ariel Dress
Illustrator: 7th Sense
Photographer: Chino Zabalía
Other additional credits: MondoPhoto
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Highest Rated

Austin Video Production's picture

Nice artwork.

Austin Video Pr...
Activity Score 1310
wkanaan's picture

Love the art direction and craft. Its a very subtle take on the idea "lifts stains up". Breathtaking for me :)

wkanaan
Activity Score 483
Art Director
Eightball's picture

Ariel works for Tide. Good work.

Eightball
Activity Score 200
Marketing Manager
klaussnow's picture

baby angeljesus nooooooooooo! don't touch the poo!

klaussnow
Activity Score 1645
Art Director |

... its already been done...

donaldson's picture

nice art.
bad idea.

donaldson
Activity Score 14
designer
grvmad's picture

logo position is really weird

grvmad
Activity Score 4
ahpitt's picture

why angels?

ahpitt
Activity Score 342
Art Director at Art Director
judy.y's picture

nice art.... idea? dont really get it....logo? yes...weird...

judy.y
Activity Score 79
watermany's picture

ผมว่ามันน่าไปลง นรกนะ 5555

watermany
Activity Score 11
Art Director |

student Thai

conan o brien's picture

I LIKE THE LOGO PLACEMENT WHERE IT IS. IT'S DIFFERENT, AND THEREFORE REFRESHING.

conan o brien
Activity Score 88
copywriter
conan o brien's picture

I'M GUESSING ITS' ANGELS BECAUSE THEY ARE TAKING AWAY THE 'EVIL' THINGS IN THIS WORLD, WHICH IN THIS CASE HAPPENS TO BE STAINS.

GOOD JOB GUYS!

conan o brien
Activity Score 88
copywriter
rockdboat's picture

Umm... does it not say "Tide kills stains"... and the stains go to heaven? - [should go to hell though coz stains are EEEVIL] - Or is it more complicated? Am I missing something then?

rockdboat
Activity Score 16
Other
Jetstream's picture

Rockboat,
why do you make it so complicated? It's so extremely clean as if the angels done the job, that's it.

Jetstream
Activity Score 115
Other at Freelance CD
Guest's picture

what what?

Guest
Drewseal's picture

I think the angels need to be looking upwards. Looking down makes it appear that they will be placing the stain on something, not taking it up to heaven.

Drewseal
Activity Score 52
Marketing Manager
Austin Video Production's picture

Nice artwork.

Austin Video Pr...
Activity Score 1310
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