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Hot air balloons

Campaign
Agency Network: 
Published/Aired: 
February 2008

Description

Print advertisement created by Leo Burnett, United Kingdom for Think!, within the category: Public Interest, NGO.

Caption

Don't drink and drive.

Advertising Agency: Leo Burnett, London, UK
Executive Creative Director: Jonathan Burley
Creative Directors: Tony Malcol, Guy Moore
Art Director: Bertie Scrase
Copywriter: Philip Deacon
Designer: Rory Neighbour
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kre8's picture

nice.

kre8
Activity Score 989
Copywriter
poojagadodia's picture
poojagadodia
Activity Score 194
CreepingFeature's picture

Wow we googled random facts and made them into an ad.

CreepingFeature
Activity Score 244
Copywriter at 7th Level of Consciousness
ricklongo's picture

Worse: I have a sneaky suspicion hat those "facts" are made up bull.

ricklongo
Activity Score 1244
nomienick's picture

this ad actually makes a drink drive ban sound appealing - well done guys!! perhaps a bit of reverse psychology will stop people dead in their tracks (excuse the pun) and get a cab home instead of risking their lives and others.
or - er, perhaps not!

nomienick
Activity Score 44
Graphic Designer
phoamcor's picture

bad campaign

phoamcor
Activity Score 1284
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