Agency Network: 
November 2016
ThermaCELL Print Ad -  Picnic

Also From This Campaign 2


Print advertisement created by Nyehoder, Norway for ThermaCELL, within the category: Pharmaceutical.


Mosquito problems? ThermaCELL is your most effective portable protection against mosquitoes and black flies. The device chases away up to 98 percent of stinging insects within a radius of 4.5 meters, and outdoor applications are virtually unlimited. Protect yourself from mosquitoes - all over!

Advertising Agency: Nyehoder, Oslo, Norway
Art Director: Jason Kinsella
Copywriter: Trygve Lorentzen
Photographer: Marcel Leliënhof
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hidearshake's picture

Where there is smoke, mosquitoes won’t come. Because smoke (from wood, dung, etc.)works as a repellent in the third world countries. So I think a little attention would have been given to it. Otherwise, it’s nice. And funny.

Activity Score 132
sold's picture

in the first world countries smoke does not work as a repellent?
oh, yes, insects from the first world like smoke so much that they even create more and more smoke and put all in our enviroment.
clap clap.

Activity Score 3305
Emanresu's picture

I believe that you two are in agreement and do not notice it. What hidearshake may have been doing is complimenting the ad, but stating that he believes a lot of attention and thought did not go into the image. His statement is why is the guy hiding from mosquitoes if there are franks cooking to the right of him with smoke rising? If smoke is used to repel mosquitoes in a third world country then it should work anywhere.

Activity Score 2148
Graphic Designer at Apparel design.
chris myles's picture

I totally agree with Hidearshake.

chris myles
Activity Score 429
Napier University
Dr_Mudler's picture

design wise i think its not balanced enough

Activity Score 171

-The Color of Life Depends on You-

sold's picture

about the ad: forced.

Activity Score 3305
swamijivanutsav's picture

again ... no comments, since much better could be done to highlight the product attributes.

Activity Score 122
Photographer at |

Swami Jivan Utsav

silvi's picture

Amateur photo.

Activity Score 4172
michdec's picture

why is he having a picnic with so much food by himself?

Activity Score 440
rolling.stone's picture

apart of smoke factor, its funny & cool

Activity Score 2741
Copywriter at Delhi , India |


~ Quite obviously, I have gathered no moss ! ~

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