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Read something else

Agency Network: 
Published/Aired: 
May 2012
The Walrus Print Ad -  Read something else

Description

Print advertisement created by Wax, United States for The Walrus, within the category: Media.

Advertising Agency: Wax, Calgary, AB, Canada
Creative Director: Joe Hospodarec
Design Director: Monique Gamache
Designer: Theresa Kwan
Art Director: Brad Connell
Copywriter: Max May
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Highest Rated

chuckieT's picture

This whole campaign is a bad version of the very famous Neil French campaign for Chivas Regal. Every copywriter should know it...

http://www.neilfrench.com/chivas/slide/index.html

chuckieT
Activity Score 680
Creative
Phil Lestino's picture

For an ad that relies on copy the style is very clunky. I think starting sentences with And is what schoolchildren do.

Phil Lestino
Activity Score 1684
chuckieT's picture

"I think starting sentences with And is what schoolchildren do."

You sound like you are very old.

chuckieT
Activity Score 680
Creative
someguy's picture

And if this were a term paper, they'd be in big trouble. But it's not.

someguy
Activity Score 674
ChuckN's picture

The copy aims to be intelligent but sorry, it is not.

ChuckN
Activity Score 139
Copywriter
chuckieT's picture

This whole campaign is a bad version of the very famous Neil French campaign for Chivas Regal. Every copywriter should know it...

http://www.neilfrench.com/chivas/slide/index.html

chuckieT
Activity Score 680
Creative
lingarajasivanaiah's picture

Awesome , I am a school going kid

lingarajasivanaiah
Activity Score 39
Copywriter at Pumpkin communications |

Lingaraja Sivanaiah

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